South by Southwest is mere weeks away, and Dutch artists and entrepreneurs are preparing to make a splash in Austin, Texas. From March 12-15, Club Barbarella and Swan Drive in downtown Austin will be home to the New Dutch Wave House. StartupDelta Special Envoy Prince Constantijn van Oranje will formally open the New Dutch Wave House and the New Dutch Wave stand at the Expo.

The New Dutch Wave House will feature the cutting edge of interactive media, multi-screen applications, and music. The House will host “Deep Dives” that include the world’s first presentation of the Sensory Reality Pod by Sensiks as well as the pre-launch of Galit Ariel’s AR book.

Presentations on forefront developments like Intelligent Future with Danijel Bonacic (Dept), (experience) design and creativity with Jouke Vuurmans (MediaMonks New York), Japie Stoppelenburg (Dept), Arne Koefoed (WINK) and Justin Bolognino (META.IS).


Dutch Impact Party


Visitors can experience live demonstrations of smart algorithms that can predict hit songs, and breakthrough technologies for sports broadcasting by TNO (The Netherlands Organization for Applied Scientific Research), Angry Bytes  and 24i. Fifteen Dutch startups will present themselves at different stages at SXSW and in a pitch competition in the New Dutch Wave house.

In the afternoons, “Creativity Rules The Wave” with show cases, musical performances, art, design and film that include various interactive installations by MediaMonks, Next Nature Network  and Halal. Startups like Minibrew , Bynder, Sensiks, Beer in a Box , A-Boss will demonstrate their products. Every day the program in the New Dutch Wave house will be concluded with “The Tide,” a series of networking drinks and BBQs with a musical entourage by Amsterdam Dance Event.

On Wednesday, March 15, the Dutch Impact Party will be held with musical performances by Klyne, Michael Prins, MICH , St. Tropez  and Drive Like Maria.